Make-up
Home

The 5 biggest hair and makeup trends of 2024

Published: 27/11/2023 | Author: Valeria Solonari

The runways have spoken, and we've got the inside scoop on the hottest beauty trends of 2024. From tales of balletcore beauty, striking graphic eyeliner, and red mystique, they're ready for you to make them your own. So, grab your brushes and let's dive in!

LEARN MORE

Colourful graphic eyeliner

2024 is the year of stepping outside the lines – literally! Abstract and colourful eyeliners are stealing the spotlight and shaking up the classic black. No coloured eyeliner in your collection? No problem! You can easily fake it with eyeshadow. Go full mermaidcore with electric blue and deep purple or frost it up with icy white and shocking pink to create a kaleidoscope of colours on your lids.
Get the look: THE ONE High Impact Eye Pencil in Skyline Blue and THE ONE Wonder Liner in Diamond Shimmer
Get inspired: Helmut Lang and Atelier Ndigo

LEARN MORE

Balletcore aesthetic

Picture a dreamy fusion of saccharine hairdos and soft, slow beauty that accentuates your natural features. Balletcore embraces hyper-femininity in every way. Flushed cheeks, diffused lips, braids, and ballerina buns bring this coquette-inspired trend to life. Have fun with your blusher, whether it’s blush contour or undereye blush for that real-life doll effect and get whimsy with your hair using bows and ribbons.
Get the look: THE ONE Face Styler Contour in Stunning Rose and Giordani Gold Serum Infused Pearls in Radiant Rose
Get inspired: Alice + Olivia and Christian Siriano

Shades of red

Mysterious, seductive, and oh-so-romantic – red is making a bold comeback in 2024. While red lipstick has always been a staple in every woman's makeup arsenal, this year, we're cranking up the intensity. Whether you’re into matte or glossy, the key is to go for pigments so saturated and vivid they practically leap off your lips. But it doesn’t stop there; expect to see red popping up in unexpected places like your graphic eyeliner.
Get the look: Giordani Gold Iconic Matte Lipstick SPF 15 in Forever Red and THE ONE Irresistible Touch High Shine Lipstick in Magnetic Red
Get inspired: Alexander McQueen and Schiaparelli

Strong side part

TikTok has become a hotbed for "it" hairstyles, and the latest Gen-Z trend takes a cue from good old millennials. Yes, you heard it right! The age-old debate of middle versus side part is officially put on the side – pun intended. Strong side part hairstyles have graced the runways of influential fashion shows, and it’s a simple yet impactful change that can transform your entire look.
Get the look: StylerPRO Teasing Comb and Duologi CC Hair Beautifier Leave-in Spray
Get inspired: Valentino and Hermès

High-gloss skin

Last year’s mermaidcore is evolving beyond the sparkly rhinestones and colourful eyeshadow. In 2024, it’s all about achieving that radiant, glass-like skin. Makeup artists are swearing by a combination of skincare and makeup techniques, including applying lip oil to high cheekbones for a healthy, dewy glow. The result? A picture-perfect finish that’s not just for the runway.
Get the look: Waunt Go Glow Hydro Boost Serum and THE ONE IlluSkin Liquid Highlighter
Get inspired: Jason Wu and Tory Burch
Iconic Matte Lipstick SPF 15
(28)
Giordani Gold

Iconic Matte Lipstick SPF 15

+4

£8.99

£15.00

Irresistible Touch High Shine Lipstick
(504)
THE ONE

Irresistible Touch High Shine Lipstick

+4

£13.00

High Impact Eye Pencil
(829)
THE ONE

High Impact Eye Pencil

£4.99

£10.00

Inspiration corner

How to get the latte makeup look with Giordani Gold
Make-up
How to get the latte makeup look with Giordani Gold

Have you fallen in love with TikTok’s latte makeup look and wondering how to make it work year round? Look no further because we’re finally giving this viral trend our stamp of approval! Discover how to create latte makeup using our full Giordani Gold collection, specially adapted to infuse warmth and glow no matter the season.

Read now

Other categories

BEAUTY INSIGHTS HUB
BEAUTY INSIGHTS HUB