Optimals
Multi-Protection Urban UV Day Shield SPF 30 All Skin Types
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Product information
Description

A multi-protection moisturising lotion with SPF 30 – the perfect skin care for city living.


  • Helps to protect the skin from sun damage and oxidative stress
  • Helps to protect the skin from pollution that can cause premature ageing like lines and wrinkles
  • Provides instant hydration and a radiant complexion
  • Makes skin feel wonderfully soft and smooth
  • Light non-greasy texture that absorbs easily, helps to even out skin tone and creates the perfect base for make-up.

Boosted with an Anti-Pollution Active, SPF 30, and a Swedish natural ingredient blend of Red Clover and Elderflower.


  • Anti-Pollution Active helps to shield the skin from pollution that could speed up the ageing process.
  • Red Clover contains antioxidants know to help calm the skin.
  • Elderflower contains polyphenols that help protect against free radical damage.

All Ingredients
AQUA, ETHYLHEXYL METHOXYCINNAMATE, CYCLOPENTASILOXANE, BUTYL METHOXYDIBENZOYLMETHANE, ETHYLHEXYL SALICYLATE, OCTOCRYLENE, GLYCERIN, PHENYLBENZIMIDAZOLE SULFONIC ACID, TRIETHANOLAMINE, BENZOPHENONE-3, DICAPRYLYL CARBONATE, GLYCERYL STEARATE, PEG-100 STEARATE, HYDROXYETHYL ACRYLATE/SODIUM ACRYLOYLDIMETHYL TAURATE COPOLYMER, PHENOXYETHANOL, CAPRYLYL GLYCOL, SQUALANE, CETYL ALCOHOL, POTASSIUM CETYL PHOSPHATE, STEARYL ALCOHOL, SUCROSE DILAURATE, PARFUM, IMIDAZOLIDINYL UREA, DIMETHICONE CROSSPOLYMER, ACRYLATES/C10-30 ALKYL ACRYLATE CROSSPOLYMER, XANTHAN GUM, POLYSORBATE 20, POLYSORBATE 60, DISODIUM EDTA, VACCINIUM MACROCARPON SEED OIL, PISUM SATIVUM EXTRACT, SORBITAN ISOSTEARATE, BIOSACCHARIDE GUM-4, TRIFOLIUM PRATENSE FLOWER EXTRACT, SAMBUCUS NIGRA FLOWER EXTRACT, BHT, P-ANISIC ACID, SORBIC ACID, GLUCOSE, SODIUM BENZOATE, LACTIC ACID, POTASSIUM SORBATE

Apply on face and neck in the morning after cleansing. Recommended as a final step of your Optimals Routine after your day cream for dry, oily or combination skin.

Our scientists have selected some of the most effective botanical ingredients known in Sweden, to create tailored skin care ranges with natural Swedish ingredient blends. Meet the new Optimals!

Standard delivery on all orders is 5 -7 working days with a standard delivery charge of £4.50/€7.25. 

VIP Customers qualify for free delivery with every order worth £45 or more.

Please contact Customer Care for more delivery information.

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