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How to find the right lipstick texture for you

Published: 05/02/2024 | Author: Claire Allanson

Bold matte colour. Juicy shine. Moisturising lip balms. Whether you’re dialling up a look for a night out or adding a fresh detail to perfect your no-makeup makeup; the options are limitless when it comes to choosing the right lipstick texture. Lucky for you, we break down THE ONE lipstick formulas in a quick guide to help your decision. There’s a lip for every lip in THE ONE.

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YOU WANT: A bold matte statement

If you’re looking to make an impact yet still want to appear effortlessly cool, look no further than a matte lip. The secret to French girl makeup, this muted texture balances the bold colour statement – making it just as suitable in the office as it is for nights out.
Opt for transfer-proof formulas that lock-in place, like THE ONE Colour Unlimited Ultra Fix Liquid Lipstick. This new liquid texture delivers a bold, velvety-matte finish with loaded lip comfort (read: feels weightless on the lips and comfortable to wear, AKA still moves with you!). Or if you prefer a classic bullet lipstick, try the original THE ONE Colour Unlimited Ultra Fix Lipstick.

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YOU WANT: Luscious glossy lips

If lip oils aren’t on your radar yet, listen up! Part balm, part gloss, and with the perfect hint of colour; think of lip oils as a modern update on lip gloss. You’ll get all the shine but without the stickiness – and with an added, nourishing skincare benefit.
To elevate your lips in a luscious glow, try THE ONE Lip Spa Lip Oil. Infused with pure Macadamia Oil, the latest superfood for lips, it intensely hydrates lips with a glossy veil, sealing in moisture to help protect and soothe with every glide. With the sheen of a gloss, but the comfort to rival a balm, it will reinvent what you think shine feels like! Expect an enviably glossy finish and a soft, supple pout.

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YOU WANT: Glamorous high-shine pout

Have you tried the vinyl lip trend yet? It’s all about high-shine, lacquer-style lips that are not just glossy, but also highly pigmented and uber-glam. Think lips that demand attention – that make you stop and go “WOW!” We like to keep at least one of these statement lipstick textures in our lip wardrobe, as they make a great choice to quickly dial-up a look from day to night.
Clinically proven to increase your attraction effect, THE ONE Irresistible Touch High Shine Lipstick will give you long-lasting, high shine colour instantly. Alternatively, choose a touch of shimmer for the ultimate decadence: THE ONE Colour Stylist Super Pout Lipstick has an ultra-creamy texture with pearls for luminosity, plus it’s made with Instant Plumping Technology to give you a plump pout with next-level volume.

YOU WANT: A dewy flush of moisturising colour

YOU WANT: A dewy flush of moisturising colour

Pigmented lip balms are your go-to lip product for perfecting the no-makeup makeup look. With sheer washes of colour that hydrate your lips, this moisturising texture gives just the right amount of barely-there colour tint – plus, it has the added benefit of being ultra-easy to apply, making them the ideal light option for the lipstick-shy. We love THE ONE Lip Spa Lip Balm, a hydrating balm with a sheer tint of colour to nourish dry, chapped lips. Plus, it features a dual core with plumping and protecting benefits!
shop the products
Colour Unlimited Ultra Fix Liquid Lipstick
(100)
THE ONE

Colour Unlimited Ultra Fix Liquid Lipstick

+4

£7.99

£13.00

Colour Unlimited Ultra Fix Lipstick
(357)
THE ONE

Colour Unlimited Ultra Fix Lipstick

+8

£13.00

Irresistible Touch High Shine Lipstick
(504)
THE ONE

Irresistible Touch High Shine Lipstick

+4

£13.00

Colour Stylist Super Pout Lipstick
(377)
THE ONE

Colour Stylist Super Pout Lipstick

+4

£6.99

£11.00

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