Scandi-cool is taking over the world. Everywhere you look, the Scandinavian way of living is catching on. First, it was “hygge” - he Danish philosophy of coziness and simply being. Now, it’s Sweden’s turn and the world’s getting turned on to the very Swedish concept of lagom. But what is lagom? And exactly what does it mean?
Read nowMakeup trends from the catwalk can often feel too outrageous to implement in your everyday look, but there are ways to tweak them and make them your own. We’ve made a list of this upcoming seasons hottest eye makeup trends for you to spin any way you want all year 2018.
Read nowCreative. Individual. Fearless. The hottest trend for spring urges you to embrace bold colours and looks that stand out! Want inspo for statement lips, artistic eyes or daring cheeks? Check out our guide!
Read nowValentines day is just around the corner, and getting that Valentine’s Day shopping right can easily feel like a stressful task. But don't worry, this year we've got you covered with a gift guide for him and her!
Read nowThis spring it’s all about colour, contrasts and the freedom to express your own style. Pair ultra glossy with ultra matte, sophisticated circular metal details with graphic shapes and neutrals with soft pastels. Mix, 3match and mismatch is key!
Read nowEvery year we see tons of makeup trends come and go. And 2016 was no exception. But as we move into the new year, we find that some trends are actually worth keeping. Here are the top three trends we can't get enough of!
Read nowMakeup lovers listen up! There's a new trend in town, and we're super excited about it. Want to know more about hybrid makeup and why you should be excited too? Here's the low-down.
Read nowFor decades we have looked to professional makeup artists and high-end fashion houses for inspirational looks. But the last few years a new clique of trendsetters have emerged. Beauty bloggers, Vloggers and Instagram stars drive what becomes popular. But who should you follow? Here's the list!
Read nowJust like haircuts, our brows can definitely be a personal statement. Whether you like yours bold, contoured or super defined, we’ve got the perfect guide on how to create different types of eyebrows and how to perfectly shape them.
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