Your mascara guide for every lash goal
Published: 27/10/2026 | Author: OriflameEvery lash goal needs the right mascara. From brush shape to bristle length, THE ONE mascara range is designed for different effects — whether you want length, volume, curl or definition. Here’s how to find your match.
The length specialist mascara
This mascara forms tubes around each individual lash for clean, defined length. The conical brush grips from the root to separate and define. The formula stays put through heat and humidity. Warm water and gentle pressure are all it takes to remove.
The lifted lash mascara
The salon lash lift look, without the appointment. This mascara’s reduced-wax formula sits lighter on the lash with no weigh-down. The curved, bendable brush works in two directions: the inner curve pulls centre lashes upward, the outer pushes corner lashes out, making the eyes look wider and more open
The adaptable mascara
Two looks, one mascara. This mascara features two brushes, each engineered for a different effect. The narrow brush delivers length and definition. The wide brush adds volume. Use one, the other, or layer both from day to night, minimal or dramatic
The all-rounder mascara
The cult favourite, now with a new look. This mascara delivers volume, length, curl, separation and care in one stroke. The brush does two things at once: short bristles lift and sculpt, long bristles lengthen and define.
The volume maxing mascara
For lashes that make an entrance. This mascara is built for maximum volume and length. The brush has a curved side that loads lashes with formula, and a flat side with short and long bristles that builds the wow effect.
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